A new exhibition in Paris, titled “Snoopy In Style,” is set to honor the rich history of fashion as represented by the beloved characters from Charles M. Schulz’s “Peanuts” comic strip. This exhibit opens on Saturday and will coincide with the 75th anniversary of the comic, which first appeared on October 2, 1950.
The exhibit showcases how the characters’ outfits have evolved over the years, highlighting their significance in both pop culture and society. For instance, when Schulz first introduced Charlie Brown, he wasn’t adorned with his famous zig-zag shirt. Notably, Peppermint Patty’s school fashion choices even pre-date changes in girls’ school uniform laws. Additionally, Snoopy has worn creations from some of the most celebrated designers in the fashion world, including Chanel and Fendi.
Among the highlights are 75 outfits designed for plush versions of Snoopy and his sister, Belle, featuring works from prominent designers like Dolce & Gabbana, Betsey Johnson, and Christian Siriano. Peanuts Worldwide executive Melissa Menta remarked on the variety of dolls from major designers, mentioning iconic names such as Karl Lagerfeld and Valentino.
Jeannie Schulz, the widow of Charles M. Schulz and founder of The Charles M. Schulz Museum, reflected on her late husband’s understanding of character style. She noted that distinguishing features, like Charlie Brown’s stripe and Lucy’s dress, were essential in representing the characters’ identities.
The exhibition also sheds light on how “Peanuts” is perceived differently in the United States compared to Europe. Menta explains that while Americans cherish classic animated specials like “A Charlie Brown Christmas,” the characters are often viewed more as a fashion statement in Europe.
Fashion inspired by Snoopy and his friends is featured, with pieces from designers such as Marc Jacobs. A notable moment in the fashion world was in 1989 when model Vanessa Paradis walked the runway in a jacket decorated with Snoopy plush toys.
The show offers a glimpse into vintage Peanuts merchandise dating back to the 1960s. Jeannie Schulz wonders about the ongoing appeal of the comic strip, attributing part of it to Snoopy’s charm, while also recognizing that the characters reflect broader human experiences, like the quest for acceptance.
The free exhibition will be open to the public from March 22 through April 5 at the Hôtel du Grand Veneur in the Marais district of Paris.