Provalus, an information technology and customer service firm, is making a notable impact by bringing jobs back to rural America while many other companies continue to seek cheaper labor overseas. Unlike most businesses that tend to focus on larger urban centers for expansion, Provalus is investing in smaller communities, aiming to create jobs in towns with populations between 5,000 and 15,000 that have faced economic challenges.
Places like Brewton, Alabama, once thrived on industries such as lumber but have seen a decline in economic activity over the years. Will Ruzic, now the vice president at Provalus, initially thought the idea of introducing tech jobs to Brewton was unrealistic. However, he quickly realized the potential for revitalization in such towns.
Provalus provides important services such as help desk support and cybersecurity for major companies, including Chick-fil-A and Navy Federal Credit Union. The company prioritizes teamwork, emphasizing that they offer entire groups of skilled workers rather than just individual employees.
One of the major advantages of working with Provalus is that they operate within the same time zones as their clients, eliminating language barriers and enhancing communication. The company has a significant goal: to uplift the local economy by creating middle-class jobs that pay above average wages and provide workers with affordable health benefits.
Since Provalus’s arrival in Brewton, the local economy has seen a boost, with new businesses starting up and existing ones gaining stability. Local business owners, like Deborah George, who runs a bed and breakfast, have witnessed firsthand how Provalus is actively supporting the community. She highlighted their commitment to local engagement, something that is often lacking in today’s corporate culture.
The presence of Provalus is changing lives, offering people in Brewton the chance to build careers in technology without having to leave their hometown. This opportunity has also opened doors for many, including veterans transitioning to civilian jobs and parents returning to the workforce.
Provalus is not just about jobs; it’s about community well-being. The company provides resources for employees, including wellness rooms stocked with essentials and spaces for relaxation. Their approach is redefining the traditional office environment, showing that modern workplaces can thrive outside metropolitan areas.
As Provalus continues to grow, adding new employees every week, it’s clear that their commitment to rural communities is creating real, lasting change.


