Atlanta Falcons Face Fines for Prank Call Incident
ATLANTA — The Atlanta Falcons have found themselves in hot water after a prank call incident involving defensive coordinator Jeff Ulbrich’s son. The team has been fined $250,000, and Ulbrich himself has received a $100,000 fine from the NFL.
The controversy emerged during the NFL draft when Jax Ulbrich, Jeff’s 21-year-old son, mistakenly accessed confidential information about prospect Shedeur Sanders, the son of Hall of Famer Deion Sanders. Failing to safeguard this data led to the prank call that drew significant attention.
On Wednesday, the NFL confirmed the fines, stating that both the Falcons and Ulbrich fell short in preventing the leak of sensitive information. The Falcons admitted to the error and stated they accept responsibility for the mistakes made.
In a press conference, Jeff Ulbrich expressed his regret over the situation, stating, “My actions—my actions—of not protecting confidential data were inexcusable. My son’s actions were absolutely inexcusable, and for that, we are both deeply sorry.” He assured the league and the public that they would take full responsibility and will not appeal the fines.
The Falcons released a statement applauding the NFL’s thorough investigation and confirmed their commitment to upholding security protocols moving forward. “We were proactive in addressing the situation internally and cooperated fully with the league,” they stated.
Additionally, to make amends, the Ulbrich family has committed to participating in community service initiatives related to the incident. This serves as a reminder of the importance of maintaining integrity and respect in professional sports.
Meanwhile, Shedeur Sanders has moved on from the debacle, being selected by the Cleveland Browns in the fifth round of the draft. It’s worth noting that the NFL continues to investigate other instances of prank calls made during the draft, though this specific incident was not linked to those cases.


